Let’s talk about it. For the longest time, the bubu—or “boubou,” as it’s also called—has been considered a women’s garment. Flowing, breezy, often bold and colorful, the bubu has been a staple in many African women’s wardrobes for generations. But now, men are stepping into that space, and honestly, we love to see it.
Just look at Neo Akpofure. The reality star and fashion icon recently turned heads when he rocked a bubu outfit outside Maison Boulangerie in Lagos. But this wasn’t just any outfit—it was a statement. A loud, vibrant, fashion-forward statement that said: “Yes, I’m a man. Yes, I’m wearing a bubu. And yes, I look good.”
Neo’s bubu wasn’t shy at all. It played with patchwork prints, bold patterns, and colors that would make anyone stop and stare. Paired with yellow and blue sneakers, dark shades, and a green crossbody bag, the entire look screamed confidence. And that’s the thing—when you wear something traditionally seen as feminine, you’re not just wearing fabric, you’re making a point. You’re challenging norms, questioning gendered fashion, and paving the way for other men to feel free in what they wear.
We’re living in a time where fashion is no longer confined by gender, and it’s exciting to witness this shift happening in African style too. The bubu, with its rich cultural heritage and effortless elegance, is for everyone. And it’s about time men embrace that too.
Neo’s look says a lot without him saying a word. It says fashion should be fearless. It says wear what makes you feel powerful. And most importantly, it says African men can wear bubu and still serve drip.
So let’s open our minds and wardrobes. The bubu is here to stay—for him, her, and everyone in between.
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